Tag Archives: surgeons

Robotic Spinal Surgery: The Forefront Of Minimally-Invasive Surgeries

spinal surgeryThe primary objective of modern spinal surgery is to ensure an optimal patient outcome while minimizing recovery time. With this objective in mind, spinal surgery has gradually evolved to more precise and minimally-invasive, and as a result, more attention and focus has been put on decreasing trauma to the patient’s body during surgery and accelerating the return to full life.

Due to the drastic improvement in surgical technology, robotic spinal surgery has been introduced. It is an advanced and quickly-emerging technique that offers a broad range of advantages to both the surgeons and patients.

Robot-guided spinal surgery is designed to boost the safety of minimally invasive and complex spinal surgery procedures, and reduce the use of radiation during spinal surgery. It employs state-of-the-art, highly innovative technology for the treatment of a vast spectrum of spinal complications including spinal deformities, spine tumors, and degenerative spinal issues.

Robotic spinal surgery makes use of a technology known as the Renaissance System developed by Mazor Robotics. It is a revolutionary medical technology that uses a robot to provide guidance based on a pre-operative and computerized plan. In return, it boosts the surgeon’s accuracy as well as increase the degree of precision that a surgeon can offer.

How Mazor Robotics’ Renaissance System Works

Mazor Robotics` Renaissance System allows a specially trained surgeon to use Renaissance`s innovative 3D software before entering an operation room. It creates an ideal procedure for each patient`s spinal condition by allowing the surgeon to view and study images from a computerized tomography scan (CT scan). All CT scan details are loaded into a 3D planning system which gives the surgeon the opportunity to create a comprehensive procedure for every surgical care before entering the operation room.

During operation, the Renaissance System from Mazor Robotics helps in guiding the surgeon`s tools and instruments based on very comprehensive and pre-operative planning and placement of spinal implants. Throughout the process of robotic-guided spine surgery, the robot is placed close to the patient by attaching it to the patient`s bed or attaching it to the patient`s spine.

Further, the robot is designed in such a way that it can rotate or bend so as to allow it to place its arms easily on the patient’s spine in any trajectory or location. Hence, the accurate and proper guidance from the robot will improve the surgeon’s ability to place implants safely, especially when dealing with minimally invasive surgery or working on complex anatomy. Robotic spinal surgery mazor technology

Robotic spinal surgery has proved to be on the leading front for minimally-invasive techniques adopted by many minimally-invasive spinal surgeons across the globe since it helps patients realize successful operations and quicker recovery times.

It is vital for all spinal surgeons to always search for ways to reduce the risks associated with surgery. Performing spinal surgeries using the traditional techniques without robotic guidance is often related to screw misplacement and nerve damage. For this reason, by employing robotic spinal surgery techniques, these risks will be lowered significantly.

5 Internet Marketing Vitals for Doctors & Surgeons

internet marketing doctors surgeonsInternet marketing is a very impactful avenue that has immense patient-acquisition potential for doctors and surgeons. Online platforms like search engines, social media, and various other web properties allow surgeons and medical practices to connect with target patients who are actively search for specific medical services.

The evolving and ever-changing consumer behaviors and increasing awareness of the web’s efficiency has made internet marketing a vital tool for these professionals. For those who are still behind on leveraging Internet marketing and the vast opportunities for optimization and exposure, below are five essential Internet marketing vitals for doctors and surgeons.

1. Getting Set-up on Google+

Google+ is a great place to connect with your target patients, both from a search and social standpoint. Like other social media platforms, you can share blog posts, photos, and other content designed for marketing purposes.

Google+ has more than 10 million users and this number keeps on increasing. This makes it an important place for doctors and surgeons to join and connect with their clients and the potential customers. Google+

All you need is to set up a Google account and then sign into Google+. Once you log into Google+, click to create profile for your practice and complete all of the details. Your Google+ profile gives you an opportunity to introduce your business to the audience in this platform.

Doctors and surgeons can verify their local page or website to help their businesses appear across related Google searches. Google will use the information you provide to local queries made by potential customers. When it comes to local search, Google+ is perhaps one of the most valuable assets for Internet marketing.

2. Having a Responsive Web Presence

According to a recent study, mobile users account for more than 70 percent of your business email opens. More than 2 billion users are also expected to be using internet via mobile devices. In addition, Google has indicated that mobile searches have surpassed those done via computer. With all these information, it’s therefore necessary to ensure that your website is responsive and mobile-friendly. Mobile web users will quickly click away from websites that take long to load on the mobile devices. This means having a responsive website is no longer a trend, It’s a must!

A responsive website design should be able to wrap and adapt to a current screen size viewed by the user. If you’re using a smartphone, the website will appear a little different when opened on a desktop computer or laptop. Investing in a responsive design will take into consideration the interaction that makes your website easier through acknowledging and integrating things such as touch screen and other mobile aided navigation. In short, responsive web presence optimization is perhaps the most important component to managing a successful website in today’s digital age.

3. Engaging in Social MediaSocial Media

Social media posts can help to drive targeted traffic to your website. Doctors and surgeons can place landing pages of their businesses on different social platforms such Facebook, Twitter, Google+, Pinterest, LinkedIn, etc., to increase the number of visitors to their website.

Social media is also a great place to build relationship with your current and future clients. Twitter and instagram have become the cool places to interact with the audience, which helps to increase the customer base. You can also respond to your clients problems faster using social media platform.

4. Leveraging Search Marketing

Search marketing has two parts: organic search engine optimization (or SEO) and Pay Per Click advertising. Targeting certain keywords for SEO can help improve the search engine visibility of your web properties, thus helping to increase in-market traffic coming to your practice. SEO for doctors and surgeons is a very in-depth strategy that involves both on-site and off-site variables.

search marketing seo ppc

Image credit: OptimizedSurgeons.com

Pay Per Click (PPC) advertising enables you to attract specific leads that you want by bidding on keywords using an advertising model. That means people who have clicked on your PPC ads might be searching for very specific practices or healthcare services you’re offering. To get these leads, you need to strategically develop an AdWords campaign to have your ads appear in Google search for the right keywords and locations associated with your practice.

5. Implementing an Ongoing Content Strategy

A content strategy helps the business to give a consistent and compelling story about their products and services. The content should layout the connection between the content and business goals. For any business to succeed in online marketing, it must continue generating content about its products and service by posting regular videos, articles and blog posts to various social media platforms.

New Jersey Spine Surgeon Earns “Jersey Choice Top Doctors” Award

Although many individuals buffer pain with drugs or a chiropractic adjustment, many should see a spine surgeon after experiencing spinal trauma from falling or being in an accident. Any localized pain that lasts over six weeks (despite the application of typical remedies like rest and painkillers,) warrants a visit to a spine specialist.spine surgeons new jersey

If you are losing sleep, cannot sit properly, or do normal everyday things without bearing excruciating back pain, then it may be best to pay a visit to a specialized spine surgeon.

There are a number of qualified orthopedic surgeons who specialize in back problems, but few as dedicated to the science and giving patients a better quality of life than Dr. Joshua Rovner. Dr. Joshua Rovner is a qualified spine surgeon who has studied at State University of New York Downstate, completed his residency at the Albert Einstein College of Medicine in New York City and did his fellowship at the Twin Cities Spine Center in Minneapolis.

About Dr. Joshua Rovner of New Jersey

top spine surgeons new jerseyDr. Rovner employs cutting edge technologies in treating spinal conditions and has been known to be an innovative, progressive surgeon. His practice is affiliated with Englewood Hospital & Med Ctr., Hackensack University Medical Center and Jersey City Medical Center.

Over the years, the medical fraternity and patients have recognized Dr. Rovner for his outstanding work. Dr. Rovner has been awarded Patient’s Choice three times. He has been honored and recognized for being a compassionate doctor and recently, he was awarded the “Jersey Choice Top Doctors” honor in 2015 by New Jersey Monthly.

A Proponent of Non-Surgical Techniques

Although he is a spine and orthopedic surgeon, Dr. Rover is a proponent of non-surgical techniques; he is still the foremost specialist in progressive spine and orthopedic techniques that uses laser surgical treatments and robotics spinal surgery. Patients who come for help at his practice are all treated as special cases regardless of how minor or major their individual problems might turn out to be and he makes sure that they have all the information they need. This is why he is loved and highly regarded by all and why he has won this award and will keep winning for his dedication and passion.

An estimated 80% of people in America suffer or will suffer from some form of back pain. The problem can be attributed to either degeneration as a result of age or degeneration caused by overuse, injury or excessive strain. Not all back pain can be fixed with rest and medications sometimes; the pain is a symptom of something more serious and if unchecked, could lead to serious damage of the spine, which protects a lot of sensitive nerves. It is important to care for your back.

When to See a Spine Surgeon Back Pain

Some people think of back pain as a muscular issue, something a good massage could alleviate but the truth is, back pain is deeper than muscle pain, it involves nerve and tissue. When you consider how intricate the structure of the spine is, think about the intricacy of the nerves. When you are suffering from back problems there is so much that your family doctor or general practitioner can do, eventually you will need to see a spine surgeon.

If your interested in learning more about Dr. Joshua Rovner, one of the top spine surgeons in New Jersey, then visit or contact his practice at:

Progressive Spine & Orthopaedics,
440 Curry Avenue, Suite A
Englewood, NJ 07631
Phone: (201) 227-1299
NewJerseySpineSurgeon.com

3 Best Plastic Surgery SEO Companies in Review

In the modern times, plastic surgery is among the many medical practices that are gaining popularity and increased demand. Plastic surgery is also one area where surgeons are taking advantage of highly effective marketing mediums like SEO.best plastic surgery seo companies

With the Internet offering the best platform to market the practice for service providers, it is important to seek the best plastic surgery SEO marketers with a good reputable. These will ensure the practitioner’s website is ranked highly and hence visible by majority of potential clients who might be seeking the services through online platform. Here are 3 of the best plastic surgery SEO companies in review.

Optimized Surgeons

Optimized Surgeons is a plastic surgery SEO and Internet marketing company targeting to assist plastic surgeons gain a greater reach to their target patients. Through the assistance of copywriters, the company ensures the plastic surgeon is known within medical platform through connection to other practitioners.

The team of technical experts and copywriters employed by this plastic surgeon SEO company ensure through use and understanding of medical terminologies and surgery practices, they inform, educate and resonate with audience creating a wider customer base. By using credible resources and information the reputation of the practice is increased attracting more customers by each day. In short, the company provides a premium plastic surgeon SEO service that delivers results, making Optimized Surgeons one of the top providers in search marketing for surgeons.

Learn more by visisting: www.optimizedsurgeons.com

Page 1 Solutions

A website for plastic surgeons who want to be noticed by their existing clients and new clients too. Page 1 Solutions builds a high ranking for the website ensuring the website is always on the first page of search engines.

This provides new and existing clients with an opportunity to see you page upon a simple search and in such way provide an opportunity of learning on the available services. With the ever growing competition among practitioners remain ahead in search engines is the only way to remain relevant and attract more views to the site that eventually convert them to clients.

Learn more by visisting: www.page1solutions.com

RoseMont Media

The main idea behind a website is to provide viewers with information on available services and how to access them. A common marketing tool in the modern times, Rosemont Media works to optimize the website content with a marketing objective. The company uses individually-tailored and effective surgeon SEO strategies for individual practices and in such way ensure the practice gets individual attention in regard to optimizations and high ranking on the search engines.

With a team of experienced marketers, RoseMont Media always strives to ensure there are consistent efforts to provide the viewers with reliable content on the range of services available while at the same time educating them to seek the services on offer.

Learn more by visisting: www.rosemontmedia.com

The Last Word On SEO for Plastic Surgeons

Plastic surgery is a medical practice that is gaining popularity by day. This is despite the fact there is a wide majority with little or no understanding on the procedures and what they stand to gain. With increasing popularity of the internet usage, search for information on the internet is a common practice and in such way a probable avenue for those seeking plastic surgery.

With the millions of websites available, chances of losing visibility are high and it is for this reason that the services of plastic surgery SEO companies are essential. Through use of various marketing techniques, the companies ensure there is good ranking of the website with informative content available hence attracting more clients for the practice.